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8 Kinds of Casual Kawaii Clothing You Must Try This Summer

The summer in the Northern Hemisphere is so hot that even true Lolita fashion lovers are starting to wear their beloved lolita dresses less often. Why not take this opportunity to expand some daily clothes, even if not as exaggerated as lolita fashion, but definitely not less cute and also more comfortable to wear in hot weather.

In addition to Sweet Lolita and Gothic lolita, which are particularly eye-catching, there are also other Japanese street fashions that are more suitable for daily wear.

For example, Yume Kawaii(Pastel Cute), Yami Kawaii("Sick-cute" Kawaii), Otome Kei(Cute Modern City Girl Vibe), Mori Kei(Natural Forest Girl Vibe), Sailor Outfit JK Uniforms, and Blazer-style JK Uniforms are all excellent choices if you want to try cute casual clothing

While Bitter-sweet Kawaii, Gayaru Hot Girl Suit, Steampunk Casual, Punk Cute, Pastel Goth, Elegant Goth, and Y2K Fashion are more welcomed by "spicey girls" who want to try cool street fashion or sexy casual clothing.

 

1.Yume Kawaii (Pastel Dreamy Cute)

Yume Kawaii is a casual pastel dreamy aesthetic, which is one of the two main substyles of Fairy Kei, along with Yami Kawaii.

  •  What is Fairy Kei Fashion? 
  • • Fairy Kei is a youth street fashion that originated from Harajuku. 
  • • The main feature of Fairy Kei Fashion is to pursue the "Sensastianl Kawaii (super cute)" look by wearing pastel-colored, "Fuwa Fuwa (soft and fluttery)", and "Kira Kira (glittering)" clothing.
  • • Evolved from Decora Kei, Fairy Kei is also inspired by 80's cute cartoon characters. Nostalgic motifs and themes are commonly seen in this vintage, retro kawaii aesthetic.
  • • Nowadays, this kind of pastel Japanese pop fashion from the 1980s is often used as a casual Sweet Lolita.

Yume Kawaii is more modern than Fairy Kei and features motifs that are related to Japanese pop cultures such as magic girls and shoji manga, etc. 

Yume Kawaii — Pastel, Dreamy, Fairytale, Light Material

There are two main coordinate ideas for Yume Kawaii as shown below.

Yume Kawaii Coordinate Idea 1: Cartoon print T-shirt + Pastel Colored Tiered Skirt

Light Blue Bunny and Bear on Ruffle Trim Heart Shape T-shirt /White Ruffle Tiered Hemline Skirt

 

Yume Kawaii Coordinate Idea 2: Cartoon print T-shirt + Pleated Skirt

 

Here are some recommended cute cartoon print T-shirts and pastel-colored tiered skirts for anyone who loves the 80s or 90s fashion. You can click Yume Kawaii to find more pastel items on our site.

Disney Cartoon Print T-shirts


Cute Cartoon Print T-shirts




 

Pastel Colored Tiered Skirts

Bowl Cake Short Puff Sleeves Polka Dot Top / Tiered Flounce Mini Skirt SetPolysaccharide Cream Elastic Waist Lace Trim Tiered Skirt

 


 

2. Yami Kawaii("Sick-cute" Kawaii)

Yami Kawaii is a "sick-cute" aesthetic that was derived from Yume Kawaii.  Yami(病み) means "sick" or "mentally anguished" in Japanese and is used to refer to mental health issues and darker themes. 

Yami Kawaii is a way to incorporate slight darkness into your outfit, even though it looks cute.

Menhera Chan - Magical Girl with Mental Health Issues

  • Yume Kawaii V.S. Yami Kawaii
  • • Yami Kawaii was derived from Yume Kawaii.  
  • • People who like Yume Kawaii may like sugary darkness, they are tired of life and full of fantasy at the same time. Yami Kawaii is darker but still cute.
  • • The difference between Yume Kawaii and Yami Kawaii is that Yume Kawaii is a pastel, fairytale, fantasy-like, and dreamy fashion while Yami Kawaii is a sick-cute kawaii aesthetic featuring slightly depressing elements in pastel colors.

The key to finishing a Yami kawaii coord is to add some dangerous or slightly depressing elements. For example, you can have a Yami twist on your pastel outfit by wearing a print T-shirt with "offensive" text(such as "Kill you"), depressing text like" I want to die", "nightmarish" patterns, and evil characters, all in pastel.

Rabbit Pill Little Nurse Peter Pan Collar Short Sleeves Lolita OPRabbit Pill Little Nurse Peter Pan Collar Short Sleeves Lolita OP

Here are some coordinate examples of Yami Kawaii with slightly dark elements.

 

Yami Kawaii Coordinate Idea 1: Sick-cute Print T-shirt + Short Skirt


 

"Sick Cute" Print T-shirts



 

Yami Kawaii Coordinate Idea 2: "Nightmare"/ Injured-themed T-shirts + Short Skirts/Shorts

"Nightmare"/ Injured-themed Print T-shirts

 


 

3. Sailor Outfit JK Uniforms

Sailor Outfits is one of the two common styles of JK uniform, the other one is the blazer-style uniform

  • What is JK Uniform?
  • • JK is the abbreviation of the Japanese word "Joshi Koukousei (女子高中生)" which means "female high school student". The JK uniform is the uniform that Japanese girls must wear every day in school.
  • • JK Uniform was worn by Japanese female students in junior high school, but now it's considered a casual Kawaii fashion.

Sailor outfit JK uniform normally contains a sailor fuku top(normally with a sailor collar, or a bowtie) and an adorable pleated skirt(normally high waist).

Different styles of sailor outfits have different vibes as shown below.

3.1 Good School Girl Vibe

Sailor Top + Pleated Skirt
Clearance - Disney Authorized Snow White Navy Collar Top Color White Size MPlus Size-Daisy Embroidery Box Pleat SkirtZootopia Judy Embroidery Sailor Top And Skirt Set

 

3.2 Bad School Girl Vibe

Sailor Collar Long Dresses
Deep Sea JK Vintage Navy Collar Long Sleeves Embroidered DressCrown of Cross Navy Collar Short Sleeves DressRose Twine Navy Collar Long Sleeves DressWithered Rose JK Navy Collar Long Sleeves Dress
Witch Lace JK Navy Collar Long Sleeves DressDragonfly Bone JK Vintage Navy Collar Long Sleeves Embroidered Dress

 

3.3 IP Co-branded Sailor Outfits

Sanrio JK Uniforms
Pink/Yellow Plus Size Sanrio Authorized Navy Collar Short Sleeves DressBlue/Black Plus Size Sanrio Authorized Navy Collar Short Sleeves Dress
Pink/Yellow Plus Size Sanrio Authorized Navy Collar Short Sleeves DressBlack Plus Size Magic Sakura Sailor Collar Pleated Skirt DressPlus Size Sanrio Authorized Sailor Collar Short Sleeves DressCinnamoroll-Dark Blue Plus Size Sanrio Authorized Sailor Collar Short Sleeves Dress
Plus Size Sanrio Authorized Sailor Collar Short Sleeves Prints T-shirtPlus Size Sanrio Authorized Sailor Collar Short Sleeves Shirt

 


 

4. Blazer-style JK Uniforms

A set of blazer-style JK uniforms normally includes a cute pleated skirt, normally high waist, and a short shirt with a bowtie matching the skirt for summer.

Blazer-style JK uniforms are commonly seen in Japanese comics. It has a strong Japanese anime high school girl's vibe and become more and more popular to wear as a kawaii casual daily outfit.

Blazer-style JK Uniforms

Blazer+Shirt(tie/bowtie)+Pleated Skirt
Sanrio Authorized Lapel Collar Suit JacketCreamy Strawberry JK Pleated SkirtKhaki Lapel Collar Long Sleeves Bowknot Decorative BlazerTea Smoke JK Lapel Collar Long Sleeves BlazerSakura Season JK Uniform Short Black BlazerSakura Season JK Uniform Long Sleeves Cropped BlazerSakura Season JK Uniform Short BlazerMiss Cather JK Lapel Collar Long Sleeves BlazerPlus Size Retro Long Sleeves Shirt / Lapel Collar JacketSanrio Authorized JK Uniform Suit VestMaple Shore Melbourne Lapel Collar Long Sleeves Blazer / Pleated SkirtCampus Spice Girl Yellow and Red Plaid Pattern Short Blazer

 

Pleated Plaid Skirts
Halloween White Night Spell JK Pleated SkirtChristmas Pie JK Uniform Pleated Plaid SkirtSesame Paste Pleated Skirt JK Uniform Skirt 42cm / 45cm Two Skirt Length OptionsDisney Authorized Zootopia Pleated Plaid SkirtPink Plaid JK Uniform Pleated SkirtPurple Plaid JK Uniform Pleated SkirtDisney Authorized Donald Duck Plaid SkirtBlue Plus Size Sanrio Authorized Pleated Skirt
Pink Teddy JK Pleated SkirtStitch Embroidery Pleated SkirtCreamy Strawberry JK Pleated Skirt
Plus Size Goldfish Fireworks Red Plaid Pleated SkirtPlus Size Witch College JK Uniform Pleated Plaid Skirt

A good choice of tie/bow tie is another key to finishing off a good JK Uniform coordinate. Make sure the color and pattern of the tie match the skirt. We offer bow ties and ties in different colors and styles on our site.

JK Uniform Ties / Bow Ties

Plaid Bowknot Pre-tied Bow TieDisney Authorized Cinderella Series Tie / Bow TieMadhouse Authorized Card Captor Sakura JK Uniform Bow Tie / TieMadhouse Authorized Card Captor Sakura Tomoyo JK Uniform Bow Tie / TieDisney Authorized Alice in Wonderland The Red Queen Bow Tie / TieDisney Authorized Donald Duck Series Tie / Bow TieDisney Authorized Piglet Plaid Skirt Bow Tie / Tie / Shoulder StrapsDisney Authorized Mickey Mouse Plaid Skirt Bow Tie / Tie / Shoulder StrapsDisney Authorized Winnie Plaid Skirt Bow Tie / Tie / Shoulder StrapsDisney Authorized Cinderella Shiny Plaid Skirt Bow Tie / Tie / Shoulder StrapsDunhuang JK Uniform Plaid Pleated Skirt Bow Tie / TieSanrio Authorized Kuromi Bow TieSanrio Authorized Pompompurin Bow Tie / Tie

 


 

5. Bitter-sweet Kawaii (Cool Kawaii)

On our site, Bittersweet Kawaii refers to those cute casual wear in the black or darker colorway and sometimes has a slightly Gothic influence.

You can find two main kinds of bittersweet kawaii on our site: Sweet Cool Girl Casual Wear and Darker Color Coord Cool Girl Casual Wear.

Bittersweet Coord "Sweet Cool Girl Vibe"

Vintage Square Neckline Long Sleeves Bowknot on Shoulders Plaid DressSquare Neckline Thin Shoulder Straps Fake Two-Pieces Sheath DressPointed Flat Collar Cutout Detail Ruffle Hem Slim Skirt Dress

Dress Suit
Sweet Pie Luminous V-neck Short Puff sleeves Short DressBlueberry Night Purple Plaid  V-neck Long Puff Sleeves DressSandwich Latte Square Neckline Long Sleeves Plaid DressSandwich Cocoa Plaid Pattern Lace-up Detail DressPlaid Pattern Ruffle Trim Heart Bodice DressPlaid Pattern Sweetheart Neckline Puff Sleeves Smocked Waist Sheath DressKhaki Checkerboard Cami Dress and Long Sleeves Cropped Cardigan SetStars Jacquard Knit DressBlack / Chocolate Square Neckline Long Sleeves Knitted Dress

 

Split Dress Suit

Cutout Detail Puff Sleeves Top Tiered SkirtPink Mermaid Sweetheart Neckline Top Handkerchief Hem SkirtDrunk Dessert Cut-Out Design Top And Ruffle Hemline Skirt SetSemi-sweet Pie Sweetheart Neckline Cami Top / Pleated Skirt Full SetPurple Plaid Pattern Polo Shirt And Skirt SetShort Sleeves Vintage White ShirtSea Salt Pudding Short Puff Sleeves Cropped Top / Bloomers Puff Skirt SetBlack and White Plaid Lapel Collor Long Puff Sleeves Jacket / Skirt SetBlack and White Plaid Lapel Collor Long Puff Sleeves Jacket / Skirt Set
Vintage Brown Plaid Lapel Collar Long Sleeves Bowknot Decorative Short Jacket / Skirt SetVintage Brown Plaid Lapel Collar Long Sleeves Bowknot Decorative Short Jacket / Skirt Set

 

Designed Tops
Floral Print Square Neckline Long Marie Sleeves TopNight Kite Square Neckline Ruffle Trim TopCartoon Print Purple Sheer Top Milk Purple Flounce Sleeves TopSmocked Elastic Bodice Asymmetrical Neckline TopStar Embroidery Cutout Detail Round Neck T-ShirtFloral Pirnt Asymmetrical Neckline Flounce Sleeves TopUpside Down Rose Open Shoulder Floral Print Graphic T-shirtFake Two-pieces Criss-cross Design Puff Sleeves TopPuff Sleeves Halter Neck Sweetheart Neckline TopPuff Sleeves Sailor Collar Ruffle Trim TopPurple Smocked Long Ballon Sleeves TopExperimental Product Round Neckline Hollow Long Sleeves TopLittle Bear Embroidery Vintage White Shirt

 

Cami Top /Tank Top
Pure Desire Little Wildcat Halter Cropped TopSmocked Waist Plaid Pattern Ruffle Trim Tank TopDrawstring Ruching at Front Halter Neck Ruffle Trim Tank TopRound Neck Long Sleeves Cropped Top + Tank Top SetStars Knitted Jacquard Top

 

Skirts / Shorts
Made-to-Order Cutout Detail Colorblock Design SkirtSweet and Sour Grapes Lace-up Detail SkirtMade-to-Order Pink Asymmetrical Flounce Hem SkirtMade-to-Order Heart-Shaped Pockets Box Pleat SkirtPurple Plaid Pattern High Waist SkirtTiered Ruffles Plaid SkirtGray Asymmetrical Flounce Hem SkirtMade-to-Order Heart Embroidery Purple Hight Waist ShortsMade-to-Order Bear Embroidery Natural Banded Waist ShortsPeter Pan Collar Puff Sleeves BlouseZootopia Judy And Nick Embroidery Two Color Options Shorts

 

Darker Color Coord "Dark Cool Girl Vibe"

 T-shirts With Cool Prints/ Design

Cropped Polo T-shirtGray Rose Print Self-tie Straps Waist Short T-shirt

 

Mini Skirts / Shorts
Lace-up High Waist Pleated SkirtHidden Chessboard Grids Box Pleated SkirtBlack Zip Slit Hem Pleated Skirt
Black and Grey Chessboard Grids SkirtDenim Chessboard Plaid Denim SkirtY2K High Waist Zipper Decorative Short Skirt
Cool Irregular Side Slit A-line Mini SkirtBlack Heart-shaped Buckles Slit Mini Skirt
Black Grey Asymmetrical Waist Denim SkirtHeart-shaped Cutout Ombre Denim ShortsBlack High Waist A-Line SkirtBlack And White High Waist Vintage A-Line SkirtLight Khaki High Waist Drawstring SkirtLetter and Floral Print Asymmetrical Flounce Hem Skirt

 

Jeans / Pants
No man's Land Rose Contrast Color Print Flared PantsDark Gray Stitching Design High Waist JeansBuckle on Thigh Skinny Flared JeansMulti Pockets Design Wash Denim JeansCherry Cake High Waist Sweetheart Shaped Applique Straight JeansTurndown Collar Long Sleeves Rose Embroidered Top


 

6. Gyaru Party Girl Suit

Gyaru fashion is a heavily western-influenced Japanese subculture, which was inspired by the popular late 1980s American action drama series. 

Gyaru Fashion goes against Japanese societal norms and notions of beauty. At that time women were expected to be housewives and to fit certain Asian beauty standards such as having pale skin and dark hair. So you can consider Gyaru Fashion an exaggeration and over-representation of American teenage party culture in Japan

  •  What is Gyaru?
  • • Gyaru(ギャル) means "girl or young woman" in Japanese. It's a Japanese way to speak the English slang word GAL. 
  • • In the 1990s, the popular musician Namie Amuro (安室奈美惠) brought on the peak of the Gyaru fashion trend. At that time, a high school girl with long brown hair, dark skin, a mini skirt, and loose bubble socks was a common sighting on the Shibuya (涩谷) or Harajuku(原宿) shopping street. 
  • • This "School Party Girl" gyaru style is called "Kogyaru or Kogal Fashion", which is the very first and the most popular gyaru subculture of the gyaru culture.  Kogyaru or kogal means "high school girls" in Japanese. Kogyaru Fashion was heavily centered on schoolgirls shortening their school skirts, having colored nails, and colored hair. 
  • Later, the new Gyaru style with white skin and light blonde hair represented by singer Ayumi Hamasaki (浜崎あゆみ) became popular, and it also gained considerable popularity in other countries.

The typical look of a "Gyaru" is tanned skin, brown-colored or bleached hair, overly expensive bags, and "Japanese Party Girl Vibe" clothing such as a mini school girl skirt, loose bubble socks, etc.

Therefore, except for the whole "gyaru makeup" mentioned above, the key of build up a Japanese Gyaru coord is a super mini skirt, which could be a mini school skirt if you want to try the Kogyaru. Bubble loose socks are also an important part of putting together a Kogyaru outfit.

Kogyaru —— "Hot Schoolgirls" / "Harajuku Fashion Girls"

Top + Mini Skirts
JK Navy Collar Short Puff Sleeves Bowknot Two Pieces Sets Cropped Top and Pleated Skirt
Campus Spice Girl White Banded Collar Slim Fit Cropped TopBlack and Red Velvet Halter Cami Top

Loose bubble socks, which first appeared in JK Uniforms, are commonly seen in Japanese Kogyaru fashion, Punk Fashion, and Y2K Fashion.

Loose Bubble Socks
Knitting Lolita Leg WarmersKnit Leg WarmersRed JK Lolita Knitted Legwears

 

 

Gyaru Fashion doesn't have a fixed dress code as long as you feel like one, the examples below can also be Gyaru style if you add some changes like exaggerated colored nails, colored hair, and heavy makeup. Or you can stick on to simple make-up to be an edgy "Otaku Vibe" Gyaru if you like.

Harajuku Fashion Girl with "Otaku Vibe":  Aime Print T-shirts + Pleated Skirts

 

ACGN (Anime, Comic, Game, Novel) Print T-shirts


 


 

7. Punk Cute — "Rock Girl Vibe"

To put together a punk cute casual wear, plaid skirts, PU short skirts, and items with Metal Elements are all good choices.

Rock Girl Vibe
Asymmetrical Plaid Pattern  Skirt

 

Punk Plaid Skirts

Y2K High Wasit Red Plaid Tiered Skirt / LegwearsRed Plaid Double Layered Flounce Skirt
Punk Plaid Lace Decorated Skirt with Side Tulle Train
Y2K Elastic Waist Tiered Skirt with LegwearsPunk 4 Colors Lace-up Plaid Tiered SkirtPunk 4 Colors Lace-up Plaid Tiered Skirt
Punk Sweet Pink Plaid Disc Buckle Cake SkirtPunk Y2K Heart-shaped Patches Plaid Tiered SkirtHumanoid Repair Plaid Tiered Skirt
Blood Falling Plaid Tiered SkirtY2K Pink Plaid Pleated Skirt with Detachable Waist Belt / LegwearsReady to Ship - Fuchsia Pink Heart Shaped Drops Decorated Cool Plaid Skirt with Free Waistbelt - Size S-XL

Virtual Girlfriend Y2K Turndown Collar Cropped Top with Wristcuffs / Short Skirt / Legwears / Waist BeltCyber Game Punk Halter Plaid Cami Top / Skirt Set

 

PU Skirts

Punk High Waist Rivet PU Leather SkirtY2K Punk Eyelet Lace-up PU Leather Tiered Skirt

 

Items with Metal Elements
Handmade White Subculture Punk Rock Rivet Belt Buckle Decorative KCHandmade White Subculture Rock Eyelet Buckle KCHandmade Belt Buckle Chain Decortive HairclipHandmade PU Leather Buckle Bowknot KCHandmade Punk PU Leather Rivet Decorative KCHandmade Y2K Spider Butterfly Metal Chain Decorative BB Hairclips

*Click Kawaii Accessories to find more punk items on our site.
 


 

8. Y2K Fashion

We offer many Y2K(the Year 2000) Fashion on our site, you can click Kawaii Y2K to find more items to put together your beloved coord.

  •  What is Y2K Fashion?
  • • Y2K fashion is a teens' fashion in the late 1990s and early-to-mid 2000s style.
  • • This gaudy aesthetic features low-rise jeans, ruffled miniskirts, huge and shiny belts, tight T-shirts, and other chic accessories that remind you of 2000s teens.

Cropped Top + Jeans/Shorts/Skirts

Y2K Vintage Heart-shaped Slit Hem Flared JeansPunk Y2K Zebra Pattern High Waist Slit Hem Flared PantsIn Stock Vintage Raw Edge Wash Flared JeansY2K Contrast Color Flowers Denim Flared PantsY2K Cartoon Doodle Elastic Waist PantsY2K Rivet Straps Decorative Wide Legs Flared PantsAsymmetrical Straps Design Semi-sheer Knitting Patches Flared JeansCool Petite Size Black Straight Jeans
Letter Print Off-the-shoulder Striped Halter Neck T-shirtNO END Dark Gray Knee Hollow Out Denim Flared PantsThe Butterfly Effect Y2K High Waist Eyelet Lace-up Flared Pants with Waistbelt
Y2K Lace-trimmed Pocket Front Loose PantsY2K Metal Buckle Decorative Pants
Electro-optical Purple Plaid High Waist Flared PantsY2K Dark Bandage Flared PantsCheckerboard High Waist Drawstring Wide Legs Pants

Cami Top+ Belora + Skirts/Shorts
Cropped Top + Skirts/Shorts

Cami Dress + Short Jacket

Poodle Shaggy Lapel Collar Long Sleeves JacketBlue Elastic Waist Five-pointed Star Decorative Short Skirt
Y2K Turndown Collar Lantern Sleeves Irregular ShirtY2K Elastic Waist Pleated Skirt
Black/Blue Pattern Print Halter Neck Asymmetrical Design T-shirt
Punk Y2K Tie-dye Tiered SkirtY2K Turndown Collar Long Sleeves Cows Short Jacket
Brown Y2K Turndown Collar Long Sleeves Cropped Top / Skirt SetY2K Square Neckline Long Sleeves Fake Two-pieces Knitted Top
Y2K Heart-shaped Buckle Tube TopWasteland Crisis Brown Self-tie Long Sleeves TopY2K Strapless Lace Top with Waist BeltY2K Teddy Square Neckline Halter Cami Dress and Cardigan SetY2K Plaid Off-the-shoulder Neckline Cropped TopY2K Round Neckline Trumpet Sleeves Knitted Top
Y2K Subculture Elastic Waist Print Skirt

 

Wrap Dress Sets

Black Neo-Chinese Style Fake Two-pieces Cutout Waist Short Sleeves DressBlack Off-the-shoulder Cutout Waist Halter Dress
Black Round Neckline Hollow Long Sleeves Mini DressRound Neckline Open Shoulder Long Sleeves Print Dress
Y2K Asymmetrical Long Sleeves Self-tie Mini DressY2K Square Neckline Long Sleeves Fake Two-pieces Halter Dress
Tie-dye Two-pieces Sweetheart Neckline Cami Dress and Cropped JacketY2K High Waist Chain Decorative Hollow Skirt

Among those 8 kinds of cute casual wear, which one is your favorite? Let us know by leaving a comment below!